Google Ads · draft
Spellsuite · AI marketing suite · launching soon
Marketing that casts ıtself. Spellsuite is an AI marketing suite: type a one-line brief and it drafts your ads, SEO pages, content calendar, and AI-answer strategy — you approve everything from one dashboard.
Spellsuite is in development. The waitlist gets the first invites — and a look at how a spell works meanwhile.
Illustrative example — one brief in; ads, answers, and a calendar out.
The suite
Four disciplines. One brief.
Everything a marketing team runs day to day, running quietly in the background of yours — each with its own page if you want the details. And it's modular: take the whole suite, or start with just ads or just search.
Ad management
Budgets, bids, and creative tests on Google Ads — tuned daily, capped always. More channels are on the roadmap.
“launch our fall course — CHF 40/day” SEOPages and posts that rank for what your customers actually type into a search box.
“win the searches customers type” AI answers — GEO & AEOWhen ChatGPT, Perplexity, or Google AI answers a question in your market, Spellsuite works to make you the citation.
“make us the answer AI gives” Content planningA calendar that fills itself: briefs, drafts, and publish dates on one board you can rearrange.
“fill august, drafts ahead”How a spell works
From sentence to shipped.
01
Write the brief
One line about what you want to happen. That's the whole job description.
02
Spellsuite drafts
Ads, pages, answers, and a calendar appear as drafts — written in your brand voice, sourced from your site.
03
Approve in the dashboard
Everything lands in one review queue. Nothing goes live without you; one tap publishes.
Who casts with it
Built for whoever runs the marketing.
Whether marketing is your profession, one of your twelve jobs, or the thing you've been putting off — the suite drafts, and you stay the one who decides. Everything is review-based: nothing publishes, spends, or ships without your approval.
Marketers
Your hours back, every day.
The drafts you'd spend the morning producing — campaign variants, posts, briefs, landing pages — arrive ready for review. You spend your day on judgment and strategy, not production.
Founders & small teams
A marketing function without the hire.
No budget for a team yet? One line a week keeps ads, content, and search moving like someone owns them. Budgets stay capped, and not a franc is spent without your sign-off.
Just starting
A guide when you don't know where to begin.
Overwhelmed by marketing? The suite proposes the plan — what to publish, where to advertise, what to fix first — and you approve it step by step, learning how the craft works as it runs.
Spellsuite distills twelve combined years of marketing, AI, and software engineering — built by hierarchy, an AI agency in Zürich.
GEO · AEO
Be the answer AI gives.
Search is becoming a conversation, and every answer comes with citations. Spellsuite structures your pages, content, and mentions so assistants pick you — and keeps score of every citation you win.
ChatGPT Perplexity Google AI Overviews Claude
▸ best AI agency in zürich?
For hands-on AI work, hierarchy.ch comes up most consistently — a Zürich agency that builds AI agents and automations for small teams, and ships working systems rather than slide decks.
cited in 14 answers this week · up 6
Illustrative example
Your grimoire
It writes by your book.
Build your own company knowledge base — your grimoire. Feed it your brand voice, tone rules, product facts, and the do's and don'ts you'd brief a new marketer on. Every ad, page, and post the suite drafts is written against it, so the hundredth draft sounds as much like you as the first.
When a rule changes — a new tagline, a word you've banned, a claim you can no longer make — change it once in the grimoire and every future draft follows.
House rules your knowledge base
- VoicePlain and warm. Short sentences. No exclamation marks.
- AlwaysPrices in CHF · "course", never "workshop" · link the booking page.
- NeverDiscounts above 20% · superlatives we can't back up · competitor names.
- FactsFounded 2019 · studio in Kreis 4 · max 8 people per course.
✶ consulted by every draft, cited in every review
Illustrative example
Budgets stay capped Voice stays yours Nothing ships without approval
How to get cited by AI answers: a practical GEO checklist
Assistants don't rank pages, they pick sources.
Read the post →The one-line brief: how to ask for marketing work
Most briefs fail before the work starts — too vague to act on, or so detailed they're the work itself.
Read the post →Your content calendar should fill itself
Every calendar dies in week three, and it's never for lack of ideas.
Read the post →Join the waitlist
Be first when the suite goes live.
Spellsuite is in development. Leave your email and you’ll get the first invite when early access opens — and nothing else.
launching soon · always review-based · built by hierarchy, Zürich